The “AnyConnect”, “AI Store™”, “Smarter AI™”, “Smarter Camera”, and “AI Container™” names and logos are trademarks of AnyConnect Corporation.

These guidelines are for AnyConnect customers, licensees, resellers, and other parties wanting to use AnyConnect’s trademarks, service marks, or images in advertising, promotional, or reference materials, or in their documentation, packaging, products, or websites.  Use of AnyConnect trademarks may be prohibited unless expressly authorized.

If you are a licensee of an AnyConnect trademark or logo and have been provided with special trademark usage guidelines with your license agreement, please follow those guidelines. If your license agreement does not provide usage guidelines, please follow these guidelines.

AnyConnect’s trademarks, trade names, and trade dress are valuable assets. By using an AnyConnect trademark, in whole or in part, you acknowledge that AnyConnect is the sole owner of the trademark and promise that you will not interfere with AnyConnect’s rights in the trademark, including challenging AnyConnect’s use, registration of, or application to register such trademark, alone or in combination with other words, anywhere in the world.  The goodwill derived from using an AnyConnect trademark inures solely to the benefit of and belongs to AnyConnect.  Except for the limited right to use as expressly permitted under these guidelines, no other rights of any kind are granted hereunder, by implication or otherwise.

Authorized Use of AnyConnect Trademarks


Include an attribution of AnyConnect’s ownership of its trademarks within the credit notice section of your material, e.g.:
_________ and _______ are trademarks of AnyConnect Corporation.


We have four versions of our AnyConnect logo and we require that you follow the AnyConnect logo guidelines to ensure it always looks its best.

Authorized Partner Logo

We have two versions of our Authorized Partner logo and we require that you follow the AnyConnect logo guidelines to ensure it always looks its best.

Trademark symbol

Use the trademark symbol (“™”) the first time each AnyConnect trademark appears in your material.

Unauthorized Use of AnyConnect Trademarks

Domain Names

You may not use an identical or virtually identical AnyConnect trademark as a domain name.


You may not use an AnyConnect trademark in a manner that implies AnyConnect endorsement of a third-party product or service.


You may not use the AnyConnect logo except pursuant to an express written trademark license from AnyConnect, such as a reseller agreement.


You may not use or register, in whole or in part, an AnyConnect trademark.

Slogans and Taglines

You may not use or imitate an AnyConnect slogan or tagline.

Trade Dress

You may not imitate the distinctive AnyConnect logos, packaging, typefaces, or website design.


You may not use a variation of the AnyConnect logo for any purpose.

AnyConnect logo guidelines


Four versions of our AnyConnect logo.

Authorized Partner logo

Two versions of our Authorized Partner logo.

Minimum clear space

The logo’s minimum clear space is equal to the height of the letter C (uppercase) in the logo (marked as × in the diagram).

Minimum size

Establishing a minimum size ensures that the impact and legibility of the logo is not compromised in application.

The AnyConnect logo should never be smaller than 70px in digital or 20mm in print.

The AnyConnect logo with slogan should never be smaller than 190px in digital or 50mm in print.

The AnyConnect authorized partner logo should never be smaller than 115px in digital or 30mm in print.

Logo colors

Our logo should always be displayed in our AnyConnect Blue, White, or Black whether it’s in print or on-screen.

AnyConnect Blue
R0 G41 B91
C100 M89 Y35 K31

R255 G255 B255
C0 M0 Y0 K0

R0 G0 B0
C75 M68 Y67 K90